Vol. 16 No. 5 (2026)

Articles

• Digital Infrastructure and Leadership in Driving School Performance and Graduate Quality: Evidence from Indonesia

  Maisyaroh Maisyaroh, Nurul Ulfatin, Mustiningsih Mustiningsih, Maulana Amirul Adha, Anabelie Villa Valdez, Nova Syafira Ariyanti

  1-11

  • FULL TEXT

• The Role of Leader Psychological Support in Enhancing Technical Skill Transfer: Examining the Mediating Effect of Task Motivation

  Nur Izzaty Mohamad, Abdullah Sanusi Othman , Haslin Hasan, Faridah Hanem Ab Rashid, Wan Aishah Wan Mohd Nowalid

  12-20

  • FULL TEXT

• Consumer Readiness for Metaverse Marketing: Evidence from Generations Y and Z in the Philippines

  Paula Mae E. Villarosa, Angelie Mae D. Flora, Hazel Duds M. Sabordo, Andrea Elizabeth Sotto, Alexi M. Torres, Eric Arthur N. Dio

  21-32

  • FULL TEXT

• Elevating Employee Performance: The Role of Soft Skills in Optimizing Performance at Tikur Anbesa Specialized Hospital in the Ethiopian Health Sector: Mediating Role of Compassion Satisfaction and Patient Health Literacy

  Rahma Ahmed Seid, Chalchisa Amentie Kero, Gemechu Nemera, Endres Ahmed Mohammed

  33-46

  • FULL TEXT

• Environmental-Based View: A Theoretical Framework towards Green Business Model for Sustainable Marketing

  Muhammad Naparin

  47-63

  • FULL TEXT

• Exploring the Green Agenda in Human Resource Management and Organizational Performance: A Systematic Literature Review

  Adams Lukman Jimoh

  64-74

  • FULL TEXT

• Employee Green Behavior as a Unidimensional Construct: Psychometric Evidence from Higher Education Institutions

  Abdelaziz Abdalla AlOwais, Abubakr Suliman

  75-87

  • FULL TEXT

• The Impact of Artificial Intelligence on Innovation Products in Food Manufacturing in Jordan, Mediated by Supply Chain Resilience and Supply Chain Agility

  Sami Mohammad, Ayşem Çelebi, Abdulmula Mohamed Almahdi Arab

  88-100

  • FULL TEXT

• The Effect of Link Income and Sharing Frequency on Brand Attitude in Influencer Marketing: An Exploratory Research on the Differences of Generations X, Y and Z

  Gözde Kandemir Çomoğlu, Bahman Huseynli, Nigar Huseynli, Rashad Maharramov, Elnara Samadova

  101-111

  • FULL TEXT

• Enhancing Logistics Performance through Digital Marketing Capabilities: Examining Customer Engagement and Supply Chain Integration

  Sally Shwawreh, Ahmad Ali, Alauldin S. A. Taroum , Mustafa S. Al-Shaikh

  112-119

  • FULL TEXT

• Building Student Remote-Work Readiness through Digital Learning: Evidence from Philippine Higher Education

  Johanna Marie I. Murilla

  120-128

  • FULL TEXT

• The Influence of Capital Structure, Bank Size on Profitability: Comparative Evidence from KSA and UAE Banks

  Raj Bahadur Sharma

  129-142

  • FULL TEXT

• The Employee Value Creation, Governance Structure and Financial Sustainability of Nigerian Listed Deposit Money Banks

  Titilayo Moromoke Oladejo

  143-150

  • FULL TEXT

• The Role of Green Human Resource Management in Strengthening Corporate Governance for Environmental Sustainability

  Jillard O. Mercado , Marge Ethan U. Odoya, Rozette E. Mercado

  151-163

  • FULL TEXT

• Leveraging Entrepreneurial Marketing and Customer Orientation: A Moderated-Mediation Model Through Innovation Capability in SMEs Performance

  Toong Hai Sam, Halek Mu'min, Eka Puspita Notonogoro , Indri Maya Sari, Romy Pramono, Heng Chin Hong

  164-179

  • FULL TEXT

• Turning Social Media Green Usage into Real-World Impact: How Green Psychology Fuels Green Purchase Behaviour

  Wasim Ahmad, Wang Xiaoqin, Lu Hao

  180-194

  • FULL TEXT

• Synergy between Digitalization and Performance of Moroccan Public Universities: The Mediating Role of Technological Innovation

  Said Housni, Azzeddine Fekkak, Lahcen Imass, Ahmed Akdim

  195-206

  • FULL TEXT

• The Effect of Authenticity and Creativity in Advertising: How Digital Advertisements Shape Perceived Brand Authenticity and Brand Image

  Kübra Gökgöz, Yasemin Bozkurt

  207-220

  • FULL TEXT

• Integrated Reporting and Corporate Profitability: Evidence from Manufacturing Firms in South Africa

  Makhathini Lungani Rudolph, Kansilembo Aliamutu

  221-229

  • FULL TEXT

• Consumer Purchase Decisions in the Coffee Industry: An Integrated Model of Digital Interactions (AISAS) and Sensory Experience (AIDA) in Emerging Markets

  Romina Selena Soto- Santos, Madison Kimberly - Terreros Zamudio, Miguel Angel Cancharí-Preciado

  230-239

  • FULL TEXT

• Artificial Intelligence in Supply Chain Management: A Bibliometric Analysis of Emerging Trends and Applications

  Wasan Al-Masa’fah

  240-252

  • FULL TEXT

• Digital Entrepreneurship Training and Entrepreneurial Capability Development among Community-Based Participants

  Angelo Santos

  253-264

  • FULL TEXT

• Impact of Weight-Based Stigma Coping Strategies of Plus-Size Females on Apparel Store Choice: The Moderating Effect of Body Esteem

  Müge Ağyel, Fatma Özge Baruönü, Özge Kirezli, Melis Kaytaz Yiğit, Müge Öztunç

  265-274

  • FULL TEXT

• Reframing E-Government Research in Qatar: A Systematic Review of Digital Governance and Institutional Transformation

  Muhamad Faisal Ashaari, Nouf Abdullah Al-Sulaiti, Ahmad Irdha Mokhtar

  275-285

  • FULL TEXT

• Organizational Characteristics and Financial Performance of Multi-purpose Cooperatives: Evidence from North Eastern Mindanao, Philippines

  Kimberly L. Miranda

  286-295

  • FULL TEXT

• The Role of Digital Transformation in Enhancing ESG Disclosure Practices in Saudi Companies

  Ahmed Salman Almahuzi, Mahdi Ahmed Alhamami

  296-307

  • FULL TEXT

• Exploring Connection of Occupational Stress to Severance Intention: Evidence from Public-School Teachers in Cebu City, Philippines

  Mercy Robles, Mark Anthony N. Polinar

  308-313

  • FULL TEXT

• Linking Strategic Orientation to Performance: Evidence of Competency-Mediated Effects in Emerging Market Student Entrepreneurs

  Toong Hai Sam, Halek Mu'min, Timotius. F.C.W. Sutrisno, A. A. A. Puty Andrina, Heng Chin Hong, Denny Bernardus Kurnia Wahyudono

  314-320

  • FULL TEXT

• Sustainable Marketing Practices in the Indian FMCG Sector: SLR and Insights from Consumer Behaviour (2015-2025)

  Yeoh Weng Hong, Tan Seng Teck, Pradeep Ramesh Sonar, Altaf Tali

  321-332

  • FULL TEXT

• Cybersecurity Awareness among Women and Youth E-commerce Entrepreneurs in Bangladesh: An Exploratory Factor Analysis

  Malik Shahzad Shabbir, Fariha Karim, Nurul Mohammad Zayed, Md. Serajum Monir, Munmun Shabnam Bipasha, Friday Ogbu Edeh, Adeeb Alhebri, Mohammad Jaradat, Ajay Bansal, Laila Refiana Said

  333-346

  • FULL TEXT

• Does the Pricing Capabilities Mediate the Relationship between Total Quality Management Orientation on Radical Innovations?

  Siddig Balal Ibrahim, Ossama Hussein Mekki, Mohanad Alfiras, Ali Ateeq, Fajer Danish

  347-356

  • FULL TEXT

• Understanding Entrepreneurial Intentions and Behaviors: A Study of College Students through an Extended Theory of Planned Behavior Framework

  Jeni Theresa C. Bona, Myriflor A. Miranda

  357-367

  • FULL TEXT

• Transformational Leadership Versus Strategic Alliances: Unpacking Organizational Adaptation Mechanisms in Jordanian Pharmaceutical Firm

  Heba Derar Obeidat, Siti Nur 'Atikah Zulkiffli, Siti Falindah Padlee, Nur Amalina Mohamad Zaki

  368-380

  • FULL TEXT

• The Mediating Role of Brand Image in the Effect of Attitudes Toward Activist Advertising on Customer Loyalty

  Erkut Kuldaş

  381-393

  • FULL TEXT

• Digital Capability Alignment and Customer Value Creation: A Dynamic Capabilities Perspective on AI-Enabled Marketing and Supply Chain Analytics

  Mohammad A. L. Jedi, Ahmad Ali, Amged Saleh Shkeer, Mustafa S. Al-Shaikh

  394-405

  • FULL TEXT

• How Employer Branding Affects Employer Attractiveness in the Vietnamese Service Industry?

  Minh Ha Nguyen Thi, Thanh Tra Nguyen, Xuan Loc Nguyen

  406-413

  • FULL TEXT

• Business Intelligence Capabilities and AI-Driven Logistics Innovation: The Roles of Decision Support and Supply Chain Visibility

  Amro Alzghoul, Amineh A. Khaddam, Hani J. Irtaimeh, Ahmad Ali

  414-422

  • FULL TEXT

• Enhancing Financial Literacy in Higher Education: Modeling Student Perceptions of Cryptocurrency Through Trust, Risk, and Confidentiality Factors

  Pooja Kumari, Alpana Srivastava, Rupesh Rastogi

  423-430

  • FULL TEXT

• Smart Manufacturing Using Artificial Intelligence and its Impact on Developing Lean Marketing Strategies

  Zainab Tuama Sultan, Mohammed Edan Alkhazraje, Esraa Ali Muhsin

  431-439

  • FULL TEXT

• Determination of Community Value Representation to Improve Sustainable Performance of MSMEs Grape Sellers in Indonesia

  Ratih Anggoro Wilis, Suryono Efendi, Andini Nurwulandari

  440-446

  • FULL TEXT

• Women Empowerment through Participation in Self-Help Groups in Bihar, India: A Partial Least Squares Structural Equation Modelling Approach

  Suman Kumar, Ashish Ranjan Sinha

  447-460

  • FULL TEXT

• A Unified Framework for E-Learning Continuity: Integrating Task-Technology Fit, Unified Theory of Acceptance and Use of Technology, and External Facilitators

  Hayel Ababneh, Fayiz Shrafat, Lubnal Baqleh, Asokan Vasudevan, Anber Abraheem Shlash Mohammad

  461-471

  • FULL TEXT

• Understanding Green Creative Behavior Driven by Parenting and Entrepreneurial Orientation on Entrepreneurship Students in Indonesia and Malaysia

  Sri Palupi Prabandari, Astrid Puspaningrum, Ida Yulianti, Amran Bin Md Rasli, Irma Kurniasari

  472-480

  • FULL TEXT

• Influence of Digital Financial Education and Peer Recommendations on Mutual Fund Purchase Intention: The Mediating Role of Perceived Usefulness

  F. Josephine Lenta, J. Kumar

  481-491

  • FULL TEXT

• Explaining Employee Performance in Mid-Tier Hotels: The Mediating Role of Job Satisfaction between Leadership, Motivation, and Work Discipline

  Yandra Rivaldo, Anoesyirwan Moeins, Marhalinda Marhalinda

  492-498

  • FULL TEXT

• Understanding the Effect of Health Consciousness and Perceived Risk on Intention to Consume Herbal Product Moderated by Trust Belief

  Dian Widyaningtyas

  499-504

  • FULL TEXT

• Artificial Intelligence Capabilities in Digital Financial Service Systems: The Role of Internal Control Effectiveness as an Information Governance Mechanism in Enhancing Information Quality in Islamic Banks

  Zeyad Almatarneh, Nabeela Fares Alawneh, Mahmoud Mefleh AL-Jarrah, Baker Akram Falah Jarah, Bassam Abuirrmilah

  505-513

  • FULL TEXT

• When Capital Matters More Than Commitment: CSR Disclosure and Bank Performance in an Emerging Market

  Septa Diana Nabella, Dwi Sihono Raharjo, Luqman Hakim

  514-520

  • FULL TEXT

• The Impact of TikTok Shop’s Perceived Service Quality and Electronic Word of Mouth on the Purchase Intention of University Students

  Enrico C. Mendoza, Ysabella O. Evangelista, Aaliyah A. Gan, Adrian C. Mayuga, Joaquin B. Reyes

  521-529

  • FULL TEXT

• Strategic Communication for Institutional Legitimacy, Governance Reform, and Stakeholder Trust in Higher Education Organizations

  Junas Dungog Flores, Reah G. Fabrica

  530-543

  • FULL TEXT

• Environmental Management Accounting through the Lenses of Stakeholder, Institutional, and Legitimacy Theories: Implications with Environmental and Financial Performance in Albanian Companies

  Marsel Sulanjaku, Ali Shingjergji

  544-555

  • FULL TEXT

• Service Quality and Sustainability: A Hybrid Framework for Malaysian Urban Consumers in Food and Beverage and Retail

  Thevan Kumar, Tan Seng Teck, Lim Swee Geok, Reynold Tom Fernandez, Jason See Toh, Subrun Veerunjaysingh, Chee How Liau

  556-565

  • FULL TEXT

• Unpacking the Impact of Digital Transformation on Consumer Purchase Intention: The Mediating Mechanism of Brand Loyalty in China’s Established Cosmetic Sector

  Luhan Wang, Syriac Nellikunnel Devasia

  566-580

  • FULL TEXT

• Entrepreneurial Orientation Increases Womenpreneur Business Performance: The Role of Customer-Centric Discovery, Market Responsiveness and Digital Literacy

  Zulkifli Rahmawati, Herning Indriastuti, Gusti Noorlitaria Achmad

  581-591

  • FULL TEXT

• Strategic Human Capital Management and Employee Satisfaction: A Moderated Mediation Analysis of Self-Efficacy and Cultural Values

  Humaira Rashid, Syed Afzal Moshadi Shah , Prashanna Nepal , Sania Arif, Nisar Ahmad Koka, Faisal Khan, Ilknur Ozturk, Khalid Zaman

  592-606

  • FULL TEXT

• Strategies for Membership Growth in Nonprofit Organizations: Evidence from Lions Clubs New Zealand

  Tan Seng Teck, Loy Kwee Keow, Lim Swee Geok, Reynold Tom Fernandez, Chee How Liau, Pradeep Sonar

  607-614

  • FULL TEXT

• Boosting Departmental Performance: The Role of Empowerment, Productivity and Faculty Engagement

  Mia Handini, Edi Sugiono, E. Hasanudin

  615-626

  • FULL TEXT

• The Role of Digital Transformation in the Effectiveness of Employee Performance Evaluation: An Applied Study on the Department of Municipalities and Transport in Abu Dhabi

  Nassib Mubarak Suhail Yatba Alameri, Muhammad Hilmi Jalil , Madya Dr. Razaleigh Muhamat Kawangit

  627-633

  • FULL TEXT

• The Mediating Role of Person–Job Fit in the Relationship Between Job Crafting and Innovative Work Behavior: A Study on Five-Star Hotels

  İrem Kılıç Kaya, Esra Burcu Bulgurcu Gürel

  634-646

  • FULL TEXT

• Purchase Intention in India: A Systematic Review of Branding, Experiential, and Digital Determinants (2009-2026)

  Samatha Yamburi, Prof U Devi Prasad

  647-657

  • FULL TEXT

• Experience Quality and Destination Loyalty in Malaysian Day Spas: Examining the Direct Role of the PMSE Model

  Syukurriah Idrus, Aini Qamariah Mohd Yusof, Mohamad Hafifi Jamri, Mohd Sufiean Hassan, Norazira Mohd Abas, Zulkefli Muhammad Hanapiyah, Noor Afzaliza Nazira Ibrahim

  658-665

  • FULL TEXT

• Factors Influencing Customer Impulse Buying Behavior in Apparel Live Streaming Commerce in China: The Role of Customer Inspiration

  Ma Ping, Shamsul Huda Binti Abd Rani, Mohd Sufli Bin Yusof

  666-676

  • FULL TEXT

• A Nexus among Job Autonomy and Employee Vitality, Engagement, Job Satisfaction, and Social Support as a Moderator

  Asaad Alsakarneh, Islam Bassam Abu Jaffar, Kadri S. Al-Shakri

  677-686

  • FULL TEXT

• Generative Artificial Intelligence and Organizational Transformation: A Systematic Review of Learning-Based Human Capital Development

  Soumaya Dlimi, Imane Sibai

  687-692

  • FULL TEXT

• Islamic Work Ethics, Organizational Culture, and Performance: The Mediating Role of Organizational Commitment

  Syamsuarni Syamsuarni, Abdul Rahman Mus, Baso Amang, Budiandriani Budiandriani

  693-704

  • FULL TEXT

• Experiential Marketing Management for Enhancing the Local Handwoven Textile Business Community in Sukhothai, Thailand: A UNESCO World Heritage

  Taviz Tatnormjit

  705-717

  • FULL TEXT

• How Event Quality Shapes Behavioural Intention: Perceived Value as an Evaluative Mechanism among Female Attendees

  Mohamad Daim Darson, Mohd Sufiean Hassan, Akmal Adanan, Mohd Adib Izzat, Ruziah Seman

  718-728

  • FULL TEXT

• A Framework and Research Agenda on Technological Capability in a Dynamic Market: A Bibliometric Review

  Abdella Kosa Chebo, Tadesse Weyuma Bulto, Semu Bacha Negasa, Shepherd Dhliwayo

  729-743

  • FULL TEXT

• The Impact of Digital Leadership on Sustainable Supply Chain Performance in UK Manufacturing Firms: The Mediating Role of Supply Chain Digital Orientation

  Odeson Osaiyekemwen Odeh, Seyman Caliskan Cavdar, Festus Victor Bekun

  744-756

  • FULL TEXT

• The Effect of Marketing Systems, Technology Utilization, and Capital Access on Going Concern in Small and Medium-Sized Enterprises

  Ridwan Ridwan, Ni Made Suwitri Parwati, Rahayu Indriasari, Jamaluddin Jamaluddin, Muh. Darma Halwi

  757-763

  • FULL TEXT

• The Attitudinal Bridge: How Consumption Values Translate into Purchase Intentions for Viral Halal Food

  Shamsiah Banu Mohamad Hanefar, Ismah Osman, Suleiman Ibrahim Shlash Mohammad, Faziatul Amillia Mohamad Basir, Asokan Vasudevan, Ilknur Ozturk, Mohd Ehsan Fansuree, Muammar Rinaldi

  764-774

  • FULL TEXT

• Consumer Behavior and Trust Deficits in Digital Adhesion Contracts among Philippine E-Wallet Users

  Christina Y. Pacubas, Kenneth L. Armas

  775-784

  • FULL TEXT

• Farmers’ Behavioral Intention to Adopt Digital Livestock Platforms: The Mediating Role of Attitudinal Readiness

  Shamsiah Banu Mohamad Hanefar, Ismah Osman, Suleiman Shlash Mohammad, Mohamad Idham Md Razak, Abdul Rahim Ridzuan, Ilknur Ozturk, Ririn Tri Ratnasari, Asokan Vasudevan

  785-799

  • FULL TEXT