International Review of Management and Marketing

International Review of Management and Marketing (IRMM) is the international academic journal, and is a double-blind, peer-reviewed academic journal publishing high quality conceptual and measure development articles in the areas of management, marketing, business and related disciplines.

ISSN: 2146-4405

Creative Commons License

IRMM adopts an Open Access policy complying with the definition laid out by the Budapest Open Access Initiative (BOAI). Terms and conditions of Creative Commons Attribution 4.0 International License apply to all published manuscripts. This Journal is licensed under a Creative Commons Attribution 4.0 International LicenseThis licence allows authors to use all articles, data sets, graphics and appendices in data mining applications, search engines, web sites, blogs and other platforms by providing appropriate reference. The journal allows the author(s) to hold the copyright without restrictions and will retain publishing rights without restrictions.

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Vol 11, No 5 (2021)

Table of Contents


Tshepo Tlapana
Ronal Aprianto, Muhartini Salim, Sardiyo Sardiyo
Peter Ansu-Mensah, Monica Ansu-Mensah, Desmond Kuupiel