Consumer Behavior in Using Prepaid Electricity Systems in the Covid-19 Pandemic Period in Makassar City, Indonesia

Authors

  • Kasnaeny Karim Universitas Muslim Indonesia, Makassar
  • Muhammad Jibril Tajibu Universitas Hasanuddin, Makassar
  • Retno Fitrianti Institut Bisnis dan Keuangan Nitro, Makassar
  • Indraswati Tri Abdi Reviane Universitas Sulawesi Barat
  • Sri Undai Nurbayani STIE Tri Dharma Nusantara

Abstract

The Covid-19 pandemic throughout 2020, made many community activities carried out at home. Thus, people are believed to use a lot of electrical energy for activities at home. The government has implemented various efforts in order to save energy by the community. . However, the visible phenomenon is that the use of electrical energy in households is still high. This study aims to determine the behavior of prepaid electricity consumption during the Covid-19 pandemic, which is carried out descriptively quantitatively, with a sample of 100 people through the snowball sampling technique. Collecting data through questionnaires and then tested using the Cochran Q-Test method. The results show that the behavior displayed by prepaid electricity consumers in consuming electricity during the Covid-19 pandemic is summarized as follows (1) Electricity is used to carry out activities at home, starting from gardening, in the kitchen, getting entertainment, studying, and working, 2) Electricity is used to support business opening shops during the Covid-19 pandemic, (3) The use of large electricity due to the large number of family members (4) The habit of forgetting to turn off electricity when leaving the house (5) Use of electricity to turn on the air conditioner all day long

Keywords: consumer behavior, prepaid electricity, household sector, and the covid-19 pandemic

JEL Classification: C42, D10, M00, O30

DOI: https://doi.org/10.32479/ijeep.11403

 

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Author Biographies

Kasnaeny Karim, Universitas Muslim Indonesia, Makassar

Management

Muhammad Jibril Tajibu, Universitas Hasanuddin, Makassar

Economics Department

Retno Fitrianti, Institut Bisnis dan Keuangan Nitro, Makassar

Management

Indraswati Tri Abdi Reviane, Universitas Sulawesi Barat

Management

Sri Undai Nurbayani, STIE Tri Dharma Nusantara

Management

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Published

2021-08-20

How to Cite

Karim, K., Tajibu, M. J., Fitrianti, R., Reviane, I. T. A., & Nurbayani, S. U. (2021). Consumer Behavior in Using Prepaid Electricity Systems in the Covid-19 Pandemic Period in Makassar City, Indonesia. International Journal of Energy Economics and Policy, 11(5), 172–177. Retrieved from https://econjournals.com/index.php/ijeep/article/view/11403

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