, Turkestan city, Akhmet Yassawi University, Kazakhstan
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International Review of Management and Marketing Vol. 6 No. 3 (2016) - Articles
A Case Study for Using the Quality Function Deployment Method as a Quality Improvement Tool in the Universities
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International Review of Management and Marketing Vol. 7 No. 2 (2017) - Articles
Expressions Creating Confusion among Elements of Promotion Mix: Sales Promotion
Abstract PDF