1.
Xu W, Osman S, Haron SA, Jaafar NAA. The Mechanism Influencing Impulsive Buying Behavior in Live Streaming Commerce: From the Perspectives of Live Streaming Characteristics and Consumers’ Psychological States. IRMM [Internet]. 2026 Sep. 4 [cited 2026 Sep. 4];16(6):543-58. Available from: https://econjournals.com/index.php/irmm/article/view/23965