Swart, Emetia, and Flip Schutte. “Navigating the Marketing Landscape: Strategies for Promoting Private Higher Education Institutions in South Africa”. International Review of Management and Marketing 14, no. 2 (March 19, 2024): 37–42. Accessed December 5, 2024. https://econjournals.com/index.php/irmm/article/view/15609.