Lee, J. J. and Lee, S.-J. (2017) “The Differences of Asian and Western Consumers’ Attitudes towards Brand Extensions by Information Types: Attribute-Related vs. Non-Attribute-Related Information”, International Review of Management and Marketing, 7(1), pp. 281–290. Available at: https://econjournals.com/index.php/irmm/article/view/3506 (Accessed: 2 May 2024).