AJINA, A. S. The Role of Social Media Engagement in Influencing Customer Loyalty in Saudi Banking Industry. International Review of Management and Marketing, [S. l.], v. 9, n. 3, p. 87–92, 2019. Disponível em: https://econjournals.com/index.php/irmm/article/view/8060. Acesso em: 3 may. 2024.