BURMAOĞLU, Gül Eda; CEVIZ, Furkan. Pricing Cues in Digital Supplement Advertising: An Eye-Tracking Study of Visual Attention and Purchase-Intention Preferences. International Review of Management and Marketing, [S. l.], v. 17, n. 1, p. 539–552, 2026. DOI: 10.32479/irmm.24707. Disponível em: https://econjournals.com/index.php/irmm/article/view/24707. Acesso em: 1 nov. 2026.