OUSSAA, Ayoub; DARKAOUI, Abdelhadi; BOUZID, Hind; LAOUANE, Nouhad; EDDINE, Hamza Ali. Artificial Intelligence and Financial Performance in Moroccan Startups: The Mediating Effect of Financial Reporting Quality. International Review of Management and Marketing, [S. l.], v. 17, n. 1, p. 118–127, 2026. DOI: 10.32479/irmm.24548. Disponível em: https://econjournals.com/index.php/irmm/article/view/24548. Acesso em: 1 nov. 2026.