KOKSAL, Mehmet Haluk. Beyond Stimulation: A Motivation-Based Segmentation of Coffee Purchasing and Drinking Behaviour. International Review of Management and Marketing, [S. l.], v. 17, n. 1, p. 128–138, 2026. DOI: 10.32479/irmm.24536. Disponível em: https://econjournals.com/index.php/irmm/article/view/24536. Acesso em: 1 nov. 2026.