HANEFAR, Shamsiah Banu Mohamad; OSMAN, Ismah; MOHAMMAD, Suleiman Ibrahim Shlash; BASIR, Faziatul Amillia Mohamad; VASUDEVAN, Asokan; OZTURK, Ilknur; FANSUREE, Mohd Ehsan; RINALDI, Muammar. The Attitudinal Bridge: How Consumption Values Translate into Purchase Intentions for Viral Halal Food. International Review of Management and Marketing, [S. l.], v. 16, n. 5, p. 764–774, 2026. DOI: 10.32479/irmm.24400. Disponível em: https://econjournals.com/index.php/irmm/article/view/24400. Acesso em: 4 jul. 2026.