SOTO-SANTOS, Romina Selena; ZAMUDIO, Madison Kimberly Terreros; CANCHARÍ-PRECIADO, Miguel Angel. Consumer Purchase Decisions in the Coffee Industry: An Integrated Model of Digital Interactions (AISAS) and Sensory Experience (AIDA) in Emerging Markets. International Review of Management and Marketing, [S. l.], v. 16, n. 5, p. 230–239, 2026. DOI: 10.32479/irmm.23271. Disponível em: https://econjournals.com/index.php/irmm/article/view/23271. Acesso em: 4 jul. 2026.