BELESIS , Nikolaos; KAMPOURIS, Christos; ANDREAS, Fousteris; MALLIARI, Nefeli. The Impact of Marketing Brand Value on a Company’s Financial Performance. International Review of Management and Marketing, [S. l.], v. 16, n. 2, p. 263–272, 2026. DOI: 10.32479/irmm.22354. Disponível em: https://econjournals.com/index.php/irmm/article/view/22354. Acesso em: 19 feb. 2026.