Mgoduka, S., Kaseeram, I. and Heeralal, S. 2024. An Analysis of the Effectiveness of Information and Communication Technology Technologies in Providing Customer Feedback to Enhance B2C Value Co-creation: A Focus on the Tourism Industry. International Review of Management and Marketing. 14, 4 (Jul. 2024), 83–91. DOI:https://doi.org/10.32479/irmm.15922.