, Prince Sattam Bin Abdulaziz University
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International Review of Management and Marketing Vol. 7 No. 1 (2017) - Articles
Comparative Analysis of Customer Satisfaction towards Islamic and conventional banking: An empirical Study from Saudi Arabia.
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International Review of Management and Marketing Vol. 9 No. 3 (2019) - Articles
The Role of Social Media Engagement in Influencing Customer Loyalty in Saudi Banking Industry
Abstract PDF