Author Details

Mohammed, Abdul Alem, School of Tourism, Hospitality and Eniveroment Management, COLGIS, Univerisiti Utara Malaysia, Sintok, Malaysia, Malaysia

  • Vol 2, No 4 (2012) - Articles
    Customer Relationship Management ( CRM) in Hotel Industry : A framework Proposal on the Relationship among CRM Dimensions, Marketing Capabilities, and Hotel Performance
    Abstract  PDF