KISELEVA, E. M.; NEKRASOVA, M. L.; MAYOROVA, M. A.; RUDENKO, M. N.; KANKHVA, V. S. The Theory and Practice of Customer Loyalty Management and Customer Focus in the Enterprise Activity. International Review of Management and Marketing, [S. l.], v. 6, n. 6S, p. 95–103, 2016. Disponível em: https://econjournals.com/index.php/irmm/article/view/2930. Acesso em: 27 apr. 2024.