Determinants of E-learning Acceptance among Agricultural Extension Agents in Malaysia: A Conceptual Framework


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Authors

  • Safaie Mangir
  • Zakirah Othman
  • Zulkifli Mohamed Udin

Abstract

The objective of this paper is to develop a framework on e-learning acceptance among agricultural extension agents in Malaysian agricultural sector. E-learning is viewed as a solution in response to the increasing need for learning and training. This paper will review past literatures for the relevant factors that influence behavioral intention for e-learning acceptance as well as the relevant behavioral theories that provide the foundation for developing research framework to illustrate the relationship between the factors and behavioral intention for e-learning acceptance. The outcome of this research is the proposed framework that demonstrates the relationship between the factors and behavioral intention for e-learning acceptance. Understanding the determinants of e-learning acceptance will lead to the development of more effective and meaningful e-learning services. The research outcome will help to increase the interest to use e-learning, improve the policies and infrastructure, widen the availability and increase user engagement. Investigating the ability of the behavioral theory in predicting e-learning acceptance in agricultural setting will be useful for comparison in the future studies in different settings.Keywords: Acceptance, Agriculture, E-learning, Extension AgentJEL Classifications: Q13, D83

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Published

2017-01-19

How to Cite

Mangir, S., Othman, Z., & Udin, Z. M. (2017). Determinants of E-learning Acceptance among Agricultural Extension Agents in Malaysia: A Conceptual Framework. International Review of Management and Marketing, 6(8S), 270–279. Retrieved from https://econjournals.com/index.php/irmm/article/view/4060